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choyt

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Chris Hoyt's Profile

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Chris Hoyt
Company: Hoyt & Company
Web Address: http://hoytnet.com
Expertise:
Last Active: February 7, 2008, 3:41 pm
Connect:
8912 E. Pinnacle Peak Rd., #650
Scottsdale, AZ 85255 us
Phone: 480-513-0547

About Me

Originator of co-marketing, a process by which leading manufacturers work proactively with leading retailers to help them understand and develop a strategic package goods approach to marketing their stores.

Chris consults on co-marketing, category management and trade management analysis, trade spending analysis in the emerging produce markets, account-specific annual category business plans, private label, sales training and organization and ECR.

At Sage Worldwide (div. Ogilvy & Mather) was senior partner/managing director. Also with Glendinning Associates as president of sales consulting division and held sales positions at Bristol-Myers' Clairol Division and Procter & Gamble.

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